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The term 'retail' refers to individual customer needs and the associated demands on logistics. Logistics must always be organised in a high-performance manner to truly fulfil the expectations of every customer. Closely intertwined with this is e-commerce. This is primarily about online retail.
However, retail can also refer to the retail sector. The focus here is on the labelling and picking of goods. The storage and packaging of the goods is also relevant here. This is increasingly being linked to targeted quality assurance.