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Gartner Reports

Double refreshment for brewing giant Anheuser-Busch InBev Group

At Spaten-Löwenbräu GmbH in Dachau, Germany, high season begins in April and ends with the traditional Oktoberfest in Munich – an absolute sales peak. The only way the beverage wholesaler can manage this highly seasonal business and prepare temporary staff for physically demanding beverage handling every year is if it has a well-placed logistics organisation running in the background.


Learn how beverage wholesaler AB InBev is automating its logistics processes in their 15,000 m² warehouse.


  • Lack of logistics transparency
  • Inefficient stock management and handling
  • Uncertain preparation and use of temporary workers at seasonal peaks


  • Flexible, customised WMS solution
  • Cutting-edge reporting, data analytics and easy-to-use interface
  • Ergonomic, hands-free, eyes-free voice picking package
  • Multiple languages to suit globally-sourced employees
  • No training required, seasonal workers can start straightaway


  • Safer and more refined warehouse processes
  • Internal movement of kegs safer and less strenuous for workers
  • New temporary staff fully productive from Day One
  • Time and cost of staff training slashed to zero
  • Seasonal peaks handled more smoothly and predictably